
GALE Partners | Producer
Phase 1 was a testing phase featuring white and chocolate milk together for the first time ever, and supported by claims and benefits about how milk can aid your performance – no matter what it is.
We tested our claims on social through an addressable lens focused on 3 different clusters—targeting performance, benefits, and wellness.
In this project, I assisted in the post-production:
- Over 35 out of home boards spread around in the United States
- Over 50 HTML & Static banners
- Social video in varies sizes – animated
- Website refresh


