GALE | Assistant Producer & Post-producer
We evolved the campaign by introducing original, active lifestyle photography that captured all the ways milk can help you perform.
From product to people, these new OOH boards were strategically placed in cities throughout the US, near arts districts, sporting arenas, and more, to exemplify milk’s role as a performance beverage.
In this project, I assisted in the pre-production & managed the post-production:
- Assisted Executive Producer on day-to-day tasks, such gathering bids & treatments. As well as talent, wardrobe and location specs.
- Created production timelines from creative concept to delivery.
- Coordinated review meetings with internal and external stakeholders.
- Worked with business affairs on talent contracts & negotiation
- Post-production on over 35 out of home boards spread around in the United States
- Post-production on over 50 HTML5 (animated) & Static banners
- Post-production and edit of social video in varies sizes that included live action & animation
Natalia Ortiz 