
GALE | Assistant Producer
THE OFFICIAL DRINK OF GAMERS
In our latest partnership, MILKPEP and GALE showed up to TwitchCon–the premier event for live-streaming video and gaming–as the Performance Drink for Gamers. Our skill-testing activation put some of the platform’s favourite streamers head-to-head to find the fastest hands at TwitchCon and to show off milk’s performance power in a new kind of sporting arena.
In this project, I assisted in the pre-production & managed the post-production:
- Concept and Pre-production:
- Managed the development of the animation concept and storyline.
- Managed the storyboard and animatic to visualize the sequence of scenes.
- Drafted a production schedule and budget.
- Character Design and Asset Creation:
- Oversaw the design of the 2D characters based on the approved art style.
- Builded a library of reusable assets to expedite future projects.
- Managed stock footage sourcing.
- Animation and Production:
- Animate the characters and scenes according to the storyboard.
- Managed internal and external stakeholder reviews
- Simultaneously work on different parts of the animation to meet deadlines.
- Sound Design and Music:
- Coordinated with sound and music vendors on to match the mood and tone of the videos.
- Arranged sound mix reviews when necessary.
- Post-production and Delivery:
- Edit the final animation, adding visual effects if necessary.
- Color correct and enhance the visuals to achieve the desired look.
- Export the animation in the appropriate format and resolution for its intended distribution platform (Web, social, etc.).